Marylia Scott Cosmetics, a brand we created from the ground up is officially in its viral era, and honestly? We love to see it.
Spot On Freckle Pen Appears on Love Island
Let’s start with the moment that sent us spiraling. While watching Love Island, eagle-eyed fans (including the YUNGBLD studio girlys) spotted Huda casually using the Spot On Freckle Pen inside the Villa. After a day of sun, sweat, swimming, and villa chaos… the freckles were still freckling.
Marylia herself did what any of us would do and immediately dug through orders. Plot twist: Huda actually ordered it. Confirmation secured. Screams were screamed. And it tracks:
Spot On is a waterproof freckle pen designed to survive heat, humidity, swimming, and long summer days without smudging. Villa-proof, and designed to stay put through heat, humidity, and questionable Love Island decisions. Freckles that survive recoupling ceremonies? That’s a flex.
After Marylia spotted Love Island contestant Huda Mustafa using her namesake makeup brand’s Spot On Faux Freckles pen, she posted reaction videos on TikTok about the big moment involving her product that’s been the social media platform’s bestselling freckle pen since 2023.
The two videos drew over 7 million views combined, and Spot On sold out on Marylia Scott Cosmetics’ website within two weeks, while sales of the product soared at CVS, where the online inventory was cleared out.
Marylia Scott Cosmetics entered 158 CVS stores in July 2025 to grow a retail network that includes Urban Outfitters and Von Maur in the United States and Glam Raider in Australia.
Bretman Rock Recommends Arch Nemesis Brow Gel
As if that wasn’t enough, Bretman Rock officially crowned Arch Nemesis Brow Gel as his product of the week. If you know Bretman, you know this is not a casual mention. This is a seal of approval from someone whose brows have never once lied.
Arch Nemesis Brow Gel delivers an all-day hold without flaking, crunchiness or stiffness, making it one of the most talked-about brow gels on TikTok. Sweat, water, life… still locked. The internet agreed. The comments went feral.
How YUNGBLD Built the Marylia Scott Cosmetics Brand
At YUNGBLD, we partnered with Marylia Scott Cosmetics from the very beginning, creating the complete brand identity, packaging design, product naming, e-commerce website, and digital experience. Our goal wasn't simply to launch another beauty brand. It was to build a distinctive beauty identity with products that look and feel as original as the brand.
Viral moments are fun, but what excites us most is seeing a brand we built become part of culture in a real way. Worn on TV. Talked about online. Loved by people who actually use their makeup. Stay tuned... because the freckles and marylia's disruptive makeup creations aren’t going anywhere. ✨
